Mining. This is Our Story

Advertising campaign in, I think, 2011.  Totally coincidental that it happened at the same time as the debates over a carbon tax.

Run by “Lawrence Creative” – http://lawrencecreative.com.au/this-is-our-story/

For 2012 analysis, see –

Lewis, P. and Woods, J. 2012. Australians seeing through the feel-good mining ads. ABC The Drum, April 24.

http://www.abc.net.au/news/2012-04-24/peter-lewis-mining-tax/3968928

Advertisements

Words, ideas, videos

%d bloggers like this: