Core competencies

The stuff your outfit is good at Those key things you (should) be able to do if you want to get along.
But beware, what you’re good at (core capabilities) can also be seen as core rigidities. if circumstances change and you don’t…

“The skills that got you to this job won’t help you do this job.”  “It’s a trap!” etc etc

Leonard-Barton, D., 1992. Core capabilities and core rigidities: a paradox in managing new product development. Strategic Management Journal 13, 111–125.

See also complementary assets, I suppose…

Words, ideas, videos

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